Avon is an iconic Indian bicycle brand that successfully pushed its way into the world mobility market. The brand is present in 600+ Indian cities. The legacy of Avon is credited to its strength of 2000 channel partners in India. Today, it is among the few homegrown brands which has influenced different geographies – the Middle East, SAARC nations and Africa in distinct ways and recently created waves after striking a staggering deal of 200 Thousand bicycles to be delivered in Europe as an OEM partner. Avon aims to sell 3 Million bicycles in the financial year 2023-24.